1. You’re paying for brain power. You’re not paying for stuff you don’t need.

2. Small agencies run lean. Just like small cars. Less fat = more performance per pound.

3. Small agencies aren’t obliged to push services that large agencies carry as overhead. Big agencies have a corporate mandate to sell you everything they’ve got.

4. Small agencies get the best bang for the buck from suppliers because they can pick and choose.

5. And, finally, to be blunt: Why buy the cow when all you want is a glass of milk?

Have you guessed by now that we’re a small agency? Perhaps. But we’re not just any small agency.

We've been in business 25 years. And we’re looking to grow – not in size, but in another crucial dimension: We're looking for quality, not quantity.

We've recruited some very experienced people from some (very) big agencies who know firsthand that what you’ve read, above, is the real deal (as if you don’t…).

They know they can do what they did in the big agencies with us, with a lot less aggravation. And they know the same would hold true for you, almost certainly.

Is it time you got the big thinking you need without the big agency to go with it?

If it is, we're here. We have the credentials to show you we can do the job and the case histories to prove we've done it. Over and over again.

Everything is in constant motion and marketing is no different. Styles change, trends change, technology changes. Being aware of this and being prepared for it is the essence of what we try to help our clients do: not fear change, but manage it. It's a daily learning process, simply because it changes every day.

The second Constant is Change's polar opposite: the "Fundamental Things" that apply, as time goes by. These are the basic human needs and wants that never change and have never changed, throughout history.

With this in mind, what we try to do at BD&H is help our clients successfully manage ongoing changes in the marketplace, while never losing sight of what it is about consumers that never changes.

We think of it as Strategic Balance.

Strategic Balance requires being quick learners and having good retention: learning what’s new but never forgetting what’s set in stone. We invite you to talk to us about putting Strategic Balance to work for you.

At BD&H, we practice Brand Inclusion.^sm

Brand Inclusion is nothing less than the creation of brand relevance for every possible audience with which the brand could conceivably come into contact, so that the brand will mean the same thing, no matter where it appears and no matter who deals with it.

These audiences include but are not limited to:

- Internal partners [employees, managers, etc.]

- External “partners” [shareholders, board members, vendors, suppliers, brokers, agents]

- External “observers” [analysts, the financial press, the general and/or consumer/trade press]

- End users [whether or not they are decision makers]

- End user influencers [whether or not they are decision makers]

- Decision makers [whether or not they are end users]